There’s nothing like the refreshing impact of a shower after a workout, heavy night or sweltering hot day.
But isn’t it time that your website content felt that amazing zing of refreshment too?
You may have invested a lot of time and money into your website but for many businesses once it’s ‘live’ much of it is left untouched.
You may have a blog or updated product pages but what about the site overall?
Your website (and social media) are your online ‘shop window’ even if you are not actually selling products there.
Just as you wouldn’t want to eat in a drab-looking restaurant, your customers will be deterred by an outdated, tired website.
Ask yourself a few simple questions about your website:
- Does it look and feel ‘current’?
- Does it reflect your business as it is today?
- Does it fit your values and business goals?
- Does it contain content of real value to your customers?
- Does it look fresh and ‘loved’ ?
- If you were a first-time visitor would it ‘wow’ you?
If you answered YES to all of these questions, then well done. Now go and do something else!
If you answered NO to any of these questions, then there is work to be done.
Written content remains an essential part of the media mix, not least because search engines like Google have been focused on scouring the web for the best written answers to search queries.
Creating great content on your website such as a blog or newsletter means you have interesting and relevant things to share on your social media channels too.
How Communication Generation can help you?
A fresh pair of eyes can make a big difference to your website and social media channels.
Our business is all about media. Creating it. Improving it.
We can help you refresh the content of your website and social media feeds and suggest improvements to their look and user experience.
We’ll ensure that your website sets the right tone to attract customers (and search engines), and we can create blog posts, email newsletters, white-papers, e-books and reports.
An initial appraisal is free and without obligation.
Contact us today and let’s get started soon!